Mallow

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Mallow (Malva Sylvestris) is a plant belonging to the Malvaceae family and probably native to North Africa. It is widespread in all Mediterranean regions up to 1300 m above sea level. It is a biennial herbaceous plant but often behaves like an annual with a bushy habit, its stems are woody at the base and covered with a thick down. The leaves have toothed margins and are covered with down, the flowers are a beautiful pink-violet color with evident streaks. It blooms from spring and throughout the summer.

It is a well-known medicinal plant known for its beneficial anti-inflammatory and soothing properties. Its flowers are in fact rich in elements with an anti-inflammatory and antibacterial action, such as mineral salts, calcium oxalate, potassium and vitamins of various groups, including A, B and C. Much of its soothing power, however, is due to mucilages which also make up 15% of the composition: it is a viscous substance useful for building a membrane on the tissues so that they are not penetrated by bacteria and other irritating agents.

For this reason, in the therapeutic field, the use of mallow in the most common skin pathologies - such as atopic dermatitis, couperose - is so effective: because it forms a barrier on the irritated area, accelerating its healing and preventing the infection from spreading. aggravate or spread. It can also be used in the form of a decoction to disinfect the inflamed mucous membranes of the body, such as the mouth, private parts or throat (by simply gargling).

Malva extract (Malva Sylvestris Flower Extract) is obtained from this plant, in particular from the leaves. Due to its high mucilage content with a moisturizing, emollient and anti-reddening action, it is appreciated and used in cosmetics in the formulation of creams and masks for dry, sensitive and irritated skin, as well as in after-sun products.

Ethical chain

We entrust the collection and processing of the mallow extract present in our products to Herbartem, a small artisan laboratory in Macerata that deals with the production of plant extracts starting from spontaneous vegetable raw material or from organic farming. The collection environment is located in the neighboring areas of the Monti Sibillini National Park, where there are more than 1,800 species of flora. These places, between 800 and 1600 m, are far from large industrial complexes and therefore offer an uncontaminated environment rich in medicinal species. The collection of wild herbs requires good botanical knowledge and an ecological spirit, in order not to alter the habitat with a massive collection. The aim is to obtain high quality macerates free from contaminants.
The herbal preparations are prepared with accuracy and scientific rigor by two young graduates in Herbal Techniques, to guarantee the presence of the active ingredients inside the plants while preserving their therapeutic functionality in the best possible way.