Pure Actives

Here are the new Pure & Concentrated Actives: long-time allies of our beauty routine, now certified organic by Cosmos Organic and proven effective through clinical testing.

Pure Actives hardly need an introduction — they’re our best sellers, sold at the rate of one every minute! Thanks to ultra-pure ingredients and innovative formulas, these facial serums have revolutionized the concept of natural beauty, delivering visible results while respecting the environment.

They’re also loved for their versatility: they enhance and personalize any beauty routine in a practical and effective way.

There are 11 Pure Actives, and each facial serum is a concentrate of active ingredients with a targeted action, designed to meet the skin’s specific needs. Whether you're looking for hydration, radiance, or a targeted anti-wrinkle effect, you’ll find your perfect match.